I help B2B SaaS Companies make SEO their #1 Lead Generation Channel through product-led conversion-focused content marketing.
B2B Tech Founders & Executives, watch this 👇
My Process
How the Complete Process Works
Free Strategy Call
Begin with a strategy call where we discuss your business goals, vision, any past SEO efforts, and long-term plan.
Growth Opportunities
You'll receive an evaluation of your current website with growth opportunities and content strategy. I'll provide a comprehensive overview of how I plan to help you achieve your marketing objectives, along with revenue potential.
Content Strategy
I conduct interviews with your team to gain unique insights into the problems your product solves, specific use cases and benefits, and much more. Then, using keyword research tools, I create a customized content plan and strategy tailored to make SEO your #1 lead generation channel.
Content Creation
I produce content on money-making keywords that I researched. The focus is on creating conversion-focused blog content.
Content Publishing
Once your articles are ready for publication, you will be notified. For a completely hands-off experience, I can manage the CMS uploading, formatting, and uploading the articles directly to your CMS.
Results Monitoring
I present performance reports that cover both your new articles and your entire site. Based on data-driven insights, I'll recommend actionable steps to optimize your results.
AVG SEO ROI FOR B2B SAAS
HIGHER CLOSE RATE VS OUTREACH/ADS
MORE GROWTH VS SAAS WITH NO CONTENT
USER PICK ORGANIC RESULTS VS PAID PLACEMENTS
Hear from my clients..
"10/10. Exceptional writer and fantastic person to collaborate with. I'd recommend anyone working with Usama. Super strong SEO knowledge as well as an ability to write engaging content."
Partnering with Usama and GoConvert has significantly benefited our business. His expert approach to SEO and blog content has boosted conversions and led to a 300% increase in traffic. His content strategies have opened up new opportunities we hadn't considered before.
Usama is a great dude! He devised a spot-on strategy according to the sales funnel that not only boosted our revenue but also transformed our SEO and content approach. The quality of content he delivered was exceptional and something we were missing with previous agencies.
I loved Usama's approach and process. Completing six months' worth of content in an 8-week sprint was incredibly efficient. He handled SEO keyword research and created detailed briefs. While I had the option to do the writing in-house, the difference was evident when he took over. His content was crafted for conversions, which is what we were looking for.
Usama's expertise in SEO for SaaS is outstanding. He delivered clear, well-researched, and strategic briefs that the team really liked. We wanted to focus more on bottom-of-funnel topics and the final content delivery was excellent. We already have leads coming in within 3 months.
Doing content marketing with Usama was a game-changer. He takes ownership of the process and consistently delivers top work. Plus, he's got a great sense of humor. If you need someone who takes initiative and executes flawlessly, hire this guy!
Problems I Solve for You
"I Want to Generate More Leads, Not Just Traffic!"
Way too many tech founders come to me with the same frustration: "Traffic but no leads!" They often get thousands of visitors but no demo requests, trials, leads and sales. I focus on high-conversion money-making search terms to overcome this obstacle.
"This is taking an eternity, with no light in sight."
SaaS SEO is a long game, but it’s worth the effort only when done right. Tired of expensive tools, time-consuming content creation, and dizzying learning curves? With me, you get someone that's mastered SEO and content that books demos and boosts revenue, so you don’t have to.
"Why the heck are we not ranking high enough!?"
Clients often tell me they've worked with other content marketers for years and still can't rank for their target keywords. The issue isn't just backlinks—the content and keyword strategies themselves are flawed.
I do SEO differently. And that’s been bringing in some REAL RESULTS.
I focus on bottom-of-the-funnel, money-making search terms—project listicles, comparison, and alternatives articles that drive results. Once those are covered, I move on to how-to guides and broader content for long-term growth.
Foundation Sprint
Get a dose of tough love with a technical review, content assessment, and implementation session to uncover improvement opportunities.
Content Creation
Dive into advanced topic research, create product-focused articles, and streamline content calendars to drive more sign-ups and demos.
What separates me from the rest
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Other SEO Content Marketers
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Traffic that fails to Convert
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Don’t track conversions
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Chase high-traffic keywords
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Work with businesses in different niches
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The GoConvert Creative Way
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Increase demos & sign-ups
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Measure & report on conversions
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Chase high-conversion topics
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Exclusively for SaaS
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Proof Never Lies
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My content stands out as some of the best online
In the age of AI and ChatGPT, I reject dull and generic writing. Instead, my SEO content is centered around your product's distinctive features and use cases. I emphasize current research and thoughtful analysis.
Common Questions
SEO requires time and investment, making it less suitable for new businesses with limited revenue. For such cases, we often suggest specialists in PPC ads and outreach.
However, if you’re looking to build an organic traffic engine and have a budget of at least $2000/month, SEO can deliver transformative results when done right.
While some clients notice results within days or weeks, we generally advise expecting visible improvements in 3-6 months, with more substantial changes appearing over 6-12 months.
Here’s how I am different from the herd:
- SaaS Only: I exclusively serve SaaS clients, focusing my agile SEO process on growing organic revenue for SaaS companies—not real estate agents or eCommerce stores.
- Profitable Traffic Over Vanity Metrics: While others chase high traffic without a strategy, I prioritize revenue-driving keywords using industry-leading tools like SEMrush and insights from your customer-facing teams.
- Value-Driven Content: I craft content that’s share-worthy and actionable, enriched with tips, stats, and custom graphics like infographics and illustrations, rather than spinning or auto-generating articles.
- Readability & UX First: I provide web design suggestions, clear headers, concise paragraphs, and bullet points while using smart typography (bold, italics, underlining) to ensure your content is engaging and skimmable.
- Content Backed by Surfer Editor: Each blog post is written and optimized using Surfer SEO, so your posts are ready to outperform the competition right out of the gate.
Once your article is ready, I can help you publish content on your CMS and handle the formatting. I will require backend access but guarantee full data confidentiality. If you’re hesitant to grant access, I’ll provide a detailed guide so your team can handle the upload seamlessly.
I start with meetings to understand your story, collaborating with your sales and marketing teams to uncover customer pain points that drive our keyword research strategy. Using Ahrefs, I find low-competition keywords, prioritizing bottom-of-the-funnel, buying-intent terms that convert.